UNESCO Iraq
Project: The Gendered Approach to Prevention of Violent Extremism through Education project is a response to Government of Iraq’s request for technical support in addressing aims as outlined in the Recovery and Resilience Program, Supporting Prevention of Violent Extremism Framework.
Building on the successful pilots implemented by UNESCO in coordination with the Ministry of Education and funding from the Governments of Japan and Netherlands, the project aims to build resilient communities by strengthening the capacities of school actors in 250 schools in AI Anbar and Ninewa Governorates.
Ask
Develop a social media campaign educating and sensitising schools (students and educationists–High education students’ leaders, Teachers, Parents, School principals and administrators, Ministry of Education/Department of Education supervisors and experts) about the role of education in preventing violent extremism, with a core focus on ethical mindfulness and critical thinking.
Visuals
Keeping cultural sensitivities in mind, we followed a simple monochrome illustration style with inclusive visuals and messaging.
Our visuals highlighted the importance of having an open conversation, being empathetic, asking questions and listening to others, which was depicted visually through round eyes, round faces, showing non-extreme emotions without triggering people.
